MinBane

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Buy your identity…

Today I will discuss something that has been on my mind a while, but I haven’t penned down on anything, because well, I been naturally busy with ordinary life and moving, which makes a guy out of his safe space, get rid of old stuff and get something else to his new place.

Therefore a brother naturally thinks about a lot of matters while moving certain chairs, furniture and books from one place to another. I am seeing this advertisements, commercials and companies spending fortunes applying themselves into our daily lives.

Buy your identity! That is not what their saying directly but indirectly. Indirectly I mean is that you’re to prove yourself and who you are. Because the JEANS you got will tell who you are and who you want to be. The soda you drink will either tell your old house-mom or athletic sports fanatic who eager to live life in a rush. The car you’re pushing from A to B you own it either because you’re a anglophile or just a guy who needs a vehicle to drive in. And this could go on and on.

Buy your identity! What a lie it is. You can have a lot of stuff, house and car. You can buy the whole kitchen shop but that doesn’t make you a gourmet chef. If you drink PEPSI or COLA doesn’t mean bigger then you got a pretense for taste or your living somewhere where the either is sweater taste then the other one. There is nothing else really, if you want to add more to it than you’re making assumption on your own.

Buy your identity! When you see a fine woman smiling on a poster selling any kind of products as a man you look at it and glimpse at it. Even in the day and age when you’re told that photo-shopped model isn’t in the real world looking like that, but somewhere close. We all should in those matters think more about what ideals we want in society and where we want to go? Is this a healthy look upon the human body and with it standards and natural defects that most of us A4 persons develop, and even those models must have them? Right! There must be another route to generate interest that beneficial for the companies and for us citizens to look upon ourselves then get into a state where the body is just a skeleton and a minute after the Frankenstein’s monster arriving and eating your flesh.

Buy your identity! I am just waiting to share more of the joy that the fantastic and evolutionary toothbrush will make my smile as white as the teeth of Tom Cruise, but until then Colgate and Solidox wouldn’t be the magic to save my face this time either.

Nevertheless, we all need stuff, we all need to eat, have clothes, cars and houses. How much they make our identity and our soul is based upon how much place in our life we give them. If we give them nothing more space then we need, then is okay. But when we’re going to the point that we got to have a certain brand and label for everything in life, than we should sit down and think about moves. Because for certainty, that must be a wet dream for a marketer to know that there a person’s discussing and choosing certain products on the base of not quality, price or needs. But for the matter of personal gain and who they are.

As a man, I been there and done this without thinking and is not proud. But your there and wondering after if you were quoting the adverts for the company instead of making your own mind. Here are some examples:

–          Adidas VS Puma: Brothers who compete for making the best sportswear and all over the world people still discuss who is best and who fits best for you.

–          Coca-Cola VS Pepsi: Soda wars that never stops and in the modern way its discussing the difference flavors of the sugarless versions (Zero/Light VS Max). Drink them all just with joy.

–          Heinz VS Local Version Ketchup: The taste-buds you have, doesn’t necessary have to be the same as your friend. Get over it and eat.

–          Apple VS Microsoft Computers: Old discussion and also fight of hardware VS design and just how you feel. Both sides became anchors of identity.

–          Playstation VS Xbox VS Nintendo: Game wars that has put and set identity of both what kind of gamer you are and what kind of controller that fits you. Wonder when this is dying.

I could have made a longer list, but I won’t bore you to death. And I got a life myself so I quit while the game is good.

What I am trying to say is that don’t let the things make who you are. It’s true we all need stuff to live and make a living. A phone, even a smart one to, a computer to write and check important stuff online, we need transports, a place to stay and food in our belly’s. So here we are, we need companies, producers and they need to sell stuff to us. But that doesn’t mean that they have to sell a thinking of building my identity. They can’t build my identity. They can be a part of it, because I need them for certain, not out of pure joy but the way we have built society and our economic system.

The companies and their products make me check and pick after what I needs and sometimes just buying some random crap from a local business that wasn’t intended. But that is life, we are doing it and we all stand by it and see it happening.

Please, I know you can’t fix or make my identity. Please dear companies don’t sell that to me. I don’t need it and your toaster won’t make feel like Ussain Bolt or feel that when I buy a piece of bread that ‘I am making world peace’. We all know that isn’t happening. I am just buying a piece of bred so I can have some for supper and lunch at work. Nothing with the bread that is fascinating. The cereal isn’t a magical box with the sparkling finesse and supernatural powers to fix your diet. It’s just a measly bowl of cereal that I hope you like the taste of, but it doesn’t build your prestige or honor among people. Your action does so. Your beautiful mind does so. The way you write and discuss matters does so. Not you shoes who you runs with gives you stamina. That is your beating heart and lungs who give you power to run down the pathway, not the Puma or Adidas shoes. Even though they either makes the steps more soft or hard depending on which type of shoes you have.

Please, we can’t buy our identity. We can buy products and collectables. We can buy clothes that make us look different, but we can change them and be perceived differently, but our friends and family will know who we really are underneath the clothes and the front we put into the world we live in.

Peace.

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Sepp Blatter/FIFA need a village to race it – Qatargate continues.

There is an African proverb which is saying: It takes a village to race a child. Why do I start with that? Well, it’s a just two days before the 2014 World Cup in Brazil begins in Sao Paolo. Let me say it’s seven points to adress FIFA with and also their president Sepp Blatter. So here we go..

First, when money talks to the main body of Football – FIFA. Starts with a suspicion from Sony, Adidas, Coca-Cola, Visa and Hyundai/Kia are asking that the process of the bid to Qatar was done without graft and corruption (BBC, 2014). This they do is to save face, because Sony and the other five companies want to share the spoils of a happy event. Not being part of sports activity that is sending the wrong message which doesn’t fit the companies.

Second, CAF is mad. CAF answered with: “that the authors of this smearing and defamatory campaign against African football leaders are brought to book”. Also responded with:” its total and unreserved support to all wrongfully incriminated Africans (..) [We] Condemn the strategy of using African sport movements and its leaders as scapegoats by those who are trying at all cost to acquire a good conscience for themselves”. Issa Hayatou is denying the accusations that of recent (Afrikansoccer, 2014). We all expected this kind of answers. Nobody wants to say their getting gifts and paid to vote a certain way. That the Asian Football body hasn’t answered as hard as CAF is more astonishing considering that Bin Hammam was leading that Football Body at the time of the bid. But hat is just me.

Third, Sepp Blatter the chief of FIFA is in heavy weather. He is attacking anything that moves in his sight which isn’t showing him either love or money. Attack one is that British Media where he claim them trying to demolish FIFA and his presidency. Where his quoted with this: “Once again there is a sort of storm against FIFA relating to the Qatar World Cup. Sadly there’s a great deal of discrimination and racism and this hurts me. It really makes me sad”. To address the British press: “we have seen what the British press has published,’ he said. ‘I don’t know what the reasoning is behind this but we must maintain unity” (Lawton, 2014). Somebody need give Sepp a hug. Then he needs a straight talk of the facts on the ground. This not anything of what he believes it is. It’s true that he is under fire. The flame is burning hot and not giving him peace. Blatter thought that the issue of the sun of Qatar would die away. That the special vagina stadium and bid would bite him in his behind is sure something that Blatter never thought would happen, since he is chief and nobody refuse his actions or decisions. That the British is pissed over losing the bid is sure something we all knew by now. It isn’t even relevant at this point. That is just a fact that he can use against them, but certainly they use all the information and sources to address it. To make sure that next time they place a bid they should have a fair chance of getting the almighty Football World Cup.

Fourth, the deaths of foreign workers in Qatar have already made the reputation of the host nation as bad investment and not a joyful place into ruins. In May Bloomberg reported of the deaths of 164 Nepali, 450 Indian and estimated total death into the numbers of 4000 during the whole building period in Qatar (Boudway, 2014). If nothing gets done by this, it’s already to many lives lost for us who loves this event. Nobody should die while building the stadiums and infrastructure. It’s insane and wonder what powers is to be to let this happen. True there has been reporting of this, but the laws of foreign guest workers in Qatar should be fixed, mended made sure of their safety and also pay for their work. But that might happen in a dream world.

Sixth, resurrection of the confederation cup demonstration has returned. In Sao Paolo the metro workers suspended their work for two days.  On Monday this ended with clashes with Police. Something sure FIFA doesn’t need before the joyous occasion. FIFA wouldn’t like that the metro stops before the opening match (Watson, 2014). Sure this doesn’t look good, if the fans don’t arrive to make a big noise at the match, then it’s like losing one of the feel-good factors of the tournament. We all know that, but everybody understands the Metro Workers union since they just want enough money to fit with inflation in Brazil.

Seventh, Sepp Blatter’s main position as President isn’t as solid anymore. A few European Football chairmen are asking the big man to step down. Greg Dyke of FA, Michael Van Praag of Dutch FA is taking this position against Blatter (Penderville, 2014). There must be a bad day to Sepp, but he has made this stew. So now it is time to eat it.

It takes a village to raise a kid the proverb, the kid is FIFA and Sepp Blatter. We need to raise the kid together somehow with the means and knowledge we have. We all can see the issues in both Brazil and coming events of Qatar. There are enough things and actions to question and we should put it into order. The bad press and issues should be solved in public not in hidden rooms of Geneva. There will be transparency to make sure that FIFA does the right thing and acts as a proper

Links:

AfrikanSoccer (10.06.2014): CAF General Assembly slams media over Qatar 2022 bribing allegations. http://www.afrikansoccer.com/2014/06/caf-general-assembly-slams-media-over-qatar-2022-bribing-allegations/

BBC (09.06.2014): Qatar 2022: FIFA sponsors back corruption investigation.

http://www.bbc.com/sport/0/football/27751265

Boudway, Ira (14.05.2014): The 2022 FIFA World Cup Could Be Deadly for Qatar’s Migrant Workers. http://www.businessweek.com/articles/2014-05-14/the-2022-fifa-world-cup-could-be-deadly-for-qatars-migrant-workers

Lawton, Matt, Daily Mail, (09.06.2014): You are RACISTS – as World Cup corruption scandal engulfs FIFA, a brazen Sepp Blatter lashes out at his critics in British media. http://www.dailymail.co.uk/sport/worldcup2014/article-2653335/Sepp-Blatter-calls-British-media-racists-World-Cup-corruption-scandal-engulfs-FIFA.html

Penderville, Liam Mirror.co.uk, (10.06.2014): Sepp Blatter row: Senior UEFA, English FA and Dutch FA officials call for FIFA President to stand down.

http://www.mirror.co.uk/sport/football/news/sepp-blatter-row-senior-uefa-3671669#ixzz34Go8WZvX

Watson, Katy, BBC, (10.06.2014): Sao Paulo metro strike suspended for two days.

http://www.bbc.com/news/world-latin-america-27761723

Throwback Classic #11 – Run DMC – It’s Tricky

Run DMC som er kjent for ADIDAS og fet musikk kom ut med denne låten i året 1986. De tre: RUN, D.M.C og Jam Master Jay! Denne låten kom på tredje albumet ‘Rasing Hell’. Peace!

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